Labelling – how not to do it

My daughter recently received a scarf as a gift. On wearing it for the first time she complained that it was scratching her, and on looking at it in more detail I found that it wasn’t the scarf itself which was scratching her – it was the label. Or more accurately the bundle of labels.

Five separate labels on Bench scarf

Clearly there is a need to label products, not only from a consumer information perspective but also from a regulatory perspective too. And I recognise the need to maximise flexibility such that a single product can be sold in many different markets. But I wonder whether somehow this principal has been taken to such an extent that the effect on the consumer has been overlooked, and that somehow the consumer experience is compromised.